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While the most important aspect of a focus group is having
the correct respondents that meet all required qualifications
in the group, another key to the success is the facility itself,
one that is able to accommodate the needs of the clients,
the respondents and the moderator. Our facilities are clean,
bright and comfortable and have received outstanding ratings
from our clients in the customer satisfaction research we
conduct.
SSI has consistently been named one of the best facilities
by the Impulse Survey of Focus Facilities. Our facility features
the following
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The Facility:
- Tiered, comfortable, client viewing room that can
seat up to 12
- Double pane glass for ultimate soundproofing
- Can comfortably seat 12 respondents
- Light tested decor to insure optimal video recording
quality
- Flexible facility able to accommodate any type of
research setting including: traditional conference
table style, living room setting, classroom style,
child or youth oriented, and any other type of in-context
setting
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Technology
- TV monitor with VHS and DVD
- Wireless high speed internet access
- Dual monitor set-up for respondent use and simultaneous
client viewing for usability testing
- Active Group video streaming for off-site viewing of focus
groups, mini-groups, IDI's, etc.
- DVD recording with automatic markings every 5 minutes
that can be played on a computer, home entertainment or
portable DVD players.
Our Staff:
- Experienced, mature focus group project coordinators who
anticipate your needs and are readily available when needed
during the groups to attend to your needs
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