Quantitative

Telephone

CATI Telephone Center

The Facility

  • 60 CfMC CATI stations
  • Web-integrated for on-line data collection
    • CfMC webCati integrated stations
  • Integrated for Predictive, Power and Preview dialing
    • System stream dialing under control of CfMC CATI sample manager
    • Automatically disposes of no-answers, busies and non-working numbers
    • Delivers only connects to interviewers
  • Digital Sound Recording
    • On demand recording of open end responses via messages received from the CfMC CATI server
    • Playback of sound clips of previously recorded files during the interview
    • Files are recorded in either WAV file format (system default) or Dialogic’s native mode, compressed VOX file format

On Staff Programmers
  • Program/test questionnaire
  • Coordinate cross platform studies
  • Coordinate remote, off site review of questionnaire
  • Provide top line data report to ensure data is collected according to specifications
  • Prepare final data file in desired format including SPSS, Excel, ASCII
  • 24/7 access to IT staff

Telephone Center Management

  • Conduct comprehensive briefing including role playing and implement on going training to develop interviewing and probing skills
  • Monitor all interviewers
  • 1:8 supervisor to interviewer ratio
  • Experienced, mature managers and Quality Assurance staff assures that projects are completed according to specifications within time frames and cost parameters

Inbound 800 Number Research and Customer Service
SSI has a bank of 800 numbers that are customized to meet the needs of each study. We have found the use of an inbound toll-free number a particularly effective way to increase response rates for B-2-B studies.

In addition, we provide inbound marketing research, customer satisfaction, customer service and support via our inbound 800#'s.

System Security and Data Back up Procedures

  • All servers are backed up nightly with fresh media.
  • No remote access to any server