|
Field Management
SSI has developed relationships with other marketing research
companies throughout the country that meet our high standards
in terms of their facilities, staff and capabilities. Through
these relationships we are able to effectively manage any
type of qualitative or quantitative single or multi-market
project.
Our capabilities include:
- Selection of field sites and obtaining competitive bids
within markets
- Design of respondent screeners or questionnaires and preparation
and distribution of study instructions
- Schedule and coordinate setup of studies, project materials,
and equipment
- National respondent recruitment, reminder telephone call
and confirmation letters
- Distribute surveys/test materials to field sites and provide
training/technical support
- Conduct on site and off site quality control including
auditing and validations to ensure proper administration
of questionnaire and test product
- Monitor daily progress and provide reporting
- Compilation of data as required
- Validations and final billing and processing of any payables
including respondent incentives.
Global Research
SSI has an alliance with a global research partner that enables
us to conduct research worldwide. This global partnership
facilitates translations, execution of research, and utilization
of correct verbiage within a market relative to a particular
industry worldwide.
Proprietary Panel / Database Development and Management
- Develop and maintain proprietary databases across various
platforms
- Frequent updates ensure integrity of data
- Panels/Databases developed via multiple methodologies
including internet, telephone recruit, and direct mail
Inbound 800# Research
- We provide inbound marketing research, customer satisfaction,
customer service and support via our dedicated bank of inbound
800#'s.
- In-house telephone switch programmer will establish inbound
call routing based on your project's needs including multiple
station coverage, customized voice mail and off-site call
routing.
- Comprehensive inbound reporting detailing caller origin
by such variables as region and time of day can be provided
Mystery Shopping
- On-site / In-store and telephone mystery shopping
- Experienced financial, retail and other specialty based
mystery shoppers
- Product procurement in United States and Canada
|
